How Do I Auction Surplus Process Equipment?

by AaronEquipmentCo24. March 2015 07:49

auction stainless steel tanksMaybe you have thought about auctioning off your unused or recently upgraded process equipment. Perhaps you already know that an auction affords you an excellent opportunity to secure top dollar for your idle equipment. And yet you are still hesitant about the whole idea. “I don’t know the first thing about auctioning,” you might be thinking. Or perhaps you are of a mind that putting your equipment up for bid is too complicated.

The good news is twofold. First, with the right equipment auction partner, you really don’t need to know much of anything about the insider ins and outs of auctioning. Second, auctioning is a quick, simple, painless and profitable selling process … if you know how to go about it. If you’re feeling in the dark, just follow these easy auction tips for a smooth result that exceeds your expectations.

  1. auction pumps and valvesHave all your contact information ready. The more ways your auction partner has of contacting you, the more quickly s/he can get in touch with you if questions from potential buyers arise. At a minimum, you should provide an email address that you regularly check and a phone number where you can be reached at various intervals throughout the day. 

  2. Describe the piece of equipment you are planning to put up on the auction block as thoroughly as you can. A full description of your equipment, including an honest assessment of its condition, along with any relevant details, is vital. If you still have the owner’s manual, refer to it for inspiration on how to best showcase the equipment’s features. 

  3. Devise a fair asking price, one that won’t make you feel like you are giving away the bank but at the same time will make your potential buyers feel as though they are snagging a good deal. 

  4. auction compressorsTake lots of pictures. Snapping photos from various angles is the best way to give your prospective bidders a genuine glimpse of what they’ll be buying. It will eliminate any unwanted surprises and ensure the deal goes down without a hitch. Close-ups of any scratches or dings are also greatly appreciated by potential buyers. They give the impression that you, the seller, are honest and upfront, exactly the kind of seller they want to be doing business with in the absence of a face-to-face meeting. 

  5. Partner with a process equipment auction expert you can trust. Just as important as your buyers having faith in you is you having faith in the auction platform you are using and the people behind it when getting the word out about your equipment for sale. In today’s technological age, there’s no reason to settle for a live local auction with a limited number of bidders. Thanks to the Internet, the world’s the limit, where national and even international bidders can drive up the final price much higher than you could ever hope to get close to elsewhere. A trusted auction professional will also properly evaluate the assets being auctioned off, set reserve pricing, create mailing lists and determine the auction lot order for a seamless auctioning process from start to finish.

There are many advantages to selecting Aaron Equipment to auction your equipment. There are also several reasons
why to choose Aaron Equipment but take your time and read about our inventory, professional sales staff, shop capabilities and more. If you have any questions regarding auctioning your equipment online fill out our auction idea form or call Bruce Baird at 510-452-7858.


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